ONE NATION UNDER DOG
Adventures in the New World of Prozac-Popping Puppies . . .
By Michael Schaffer
Six of ten U.S. households own pets, up 12 percent between 2000 and 2006. Spending by Americans on their pets more than doubled from $17 billion in 1994 to $41 billion in 2007 and is expected to rise at an 11 percent clip over the next two years. No doubt most of that spending is for routine stuff, but as Michael Shaffer recounts in this informative, entertaining and sobering book, our most privileged pets "live in a world of dog walkers and pet sitters and animal trainers and canine swim therapists and pet Reiki masseuses. . . . [a] baroque and endlessly subspecialized array of service providers."
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